Joe Lycett on Twitter: "It's clear that @HUGOBOSS HATES people using their name. Unfortunately for them this week I legally changed my name by deed poll and I am now officially known
A British Comedian Legally Changed His Name to Hugo Boss to Protest Brand's Aggressive Trademark Enforcement | The Fashion Law
Joe Lycett on Twitter: "It's clear that @HUGOBOSS HATES people using their name. Unfortunately for them this week I legally changed my name by deed poll and I am now officially known
Comedian Joe Lycett changes his name legally to Hugo Boss
The Sustainability Plan of HUGO BOSS | Sustainable Luxury | Luxiders
Naive Posting — never under estimate my love for hugo boss
Joe Lycett changes name to Hugo Boss
The Sustainability Plan of HUGO BOSS | Sustainable Luxury | Luxiders
More controversy for sailing sponsors as Hugo Boss under fire - Marine Industry News
Joe Lycett 'stands to make £1.5m' from Hugo Boss name change | Metro News
Comedian Joe Lycett changes name to Hugo Boss to protest brand's treatment of small businesses - CNN
Hugo Boss joins Inter - Marca en Zona - El Mejor Contenido de Marketing Deportivo
Comedian formerly known as Hugo Boss changes name back to Joe Lycett | Stage | The Guardian
The positioning of Hugo Boss in football - Marca en Zona - El Mejor Contenido de Marketing Deportivo
Comedian/Activist Legally Changes Name to Hugo Boss to Take on Fashion House » TwistedSifter
HUGO BOSS vs BOSS BREWING
Comedian Joe Lycett legally changes his name to Hugo Boss
The Sustainability Plan of HUGO BOSS | Sustainable Luxury | Luxiders
Joe Lycett changed his name to 'Hugo Boss' to protest against the company
Hugo Boss (nee Joe Lycett) | pink fish media
Joe Lycett legally changes name to Hugo Boss to protest fashion house | Metro News
Comedian Joe Lycett Changed His Name Legally to Hugo Boss to Protest Against There Abuse of Copyrighting Laws | Protest Meme on ME.ME
Comedian Joe Lycett changes his name to Hugo Boss in support of small businesses 'targeted' by fashion designer | UK News | Sky News
Comedian changes name to Hugo Boss to support brewery - The Drinks Business
